Friday, July 31, 2026

Public Art To Bring New Energy to North Tahoe Town Centers

The North Tahoe Chamber and North Tahoe Community Alliance’s Revitalization Study is moving from vision to action, with the first projects beginning to take shape throughout the community.

The study was created to identify opportunities to support a thriving local business community, enhance public spaces, and create more vibrant experiences for residents and visitors. Through community input and collaboration, several priority areas emerged, including opportunities to improve beautification, signage, and the overall experience within North Tahoe’s town centers.

One of the first initiatives moving forward is a public art project designed to bring creativity, color, and community identity into shared spaces throughout the region.

Transforming Everyday Spaces Through Art

Public art plays an important role in creating a stronger sense of place and making community spaces more welcoming, memorable, and engaging. For businesses, vibrant public spaces can help create inviting town centers where residents and visitors want to spend time.

As part of the first phase of this work, the Implementation Actions Teams are bringing artwork to electric boxes and construction fencing in Kings Beach and Tahoe City. These installations will transform existing infrastructure into unique pieces of public art that reflect the creativity, character, and stories of the North Tahoe community.

This project is one example of how the Revitalization Study is moving from recommendations into tangible improvements that residents and visitors can experience.

Celebrating Local Artists

To bring this vision to life, the Implementation Action Team launched a call for artists to submit designs for this project. The response highlighted the incredible creative talent throughout the region, with approximately 30 design concepts submitted from participating artists.

A group of artists will be selected to move forward, and artwork selection is currently underway. The first installations are expected to be completed in early fall.

Each piece will provide an opportunity to celebrate not only the artwork itself, but also the story behind the creation — including the inspiration, process, and perspective of the artist.

Sharing the Stories Behind the Artwork

The Chamber plans to highlight the artists and their work through ongoing storytelling opportunities, helping the community connect with the people behind the projects.

Future features may include:

  • Artist profiles and interviews.
  • Photos of completed installations.
  • The inspiration behind each design.
  • QR codes connecting visitors to learn more about the artists and explore additional work.

By sharing these stories, the project becomes a way to showcase local creativity and build connections throughout North Tahoe.

Looking Ahead: Building on the Revitalization Vision

The public art installations are just one piece of the broader Revitalization Study implementation plan. Additional creative activation projects are being explored, including opportunities for enhanced streetscape elements, construction fencing, and community photo experiences.

Together, these projects support the larger goal of creating vibrant, walkable, and inviting town centers that encourage residents and visitors to explore the entire area. By increasing foot traffic, improving the experience of moving throughout town, and creating more opportunities for discovery, these efforts help businesses thrive and foster stronger connections to the community.

As revitalization efforts continue, the North Tahoe Chamber will share updates and opportunities for the community to engage, celebrate local artists, and experience these projects as they come to life.

Wednesday, July 29, 2026

Discover Local Favorites Through the North Tahoe Local Showcase Program

When visitors arrive in North Lake Tahoe, they’re looking for more than a beautiful destination — they’re looking for authentic experiences, local stories, and unique products that help them connect with the region.

Through the North Tahoe Local Showcase program, the North Lake Tahoe Visitor Information Center in Tahoe City highlights local businesses and creators, putting Tahoe-inspired products and community favorites in front of visitors while helping travelers discover the businesses that make North Tahoe special.

Each month, the Local Showcase features a different local business, providing an opportunity to explore unique products, learn local stories, and support the entrepreneurs who contribute to our community.

Featured Local Business: Tahoe Dog Co.

The North Tahoe Local Showcase program launched with Tahoe Dog Co., the Visitor Information Center’s first Featured Vendor. Founded in 2025, this locally owned business celebrates the dogs that make Tahoe special while supporting the region’s rescue and shelter community.

Built on the belief that dogs are an essential part of the Tahoe experience, Tahoe Dog Co. welcomes every pup — from local companions to first-time visitors exploring the region. Their motto says it best: “A Tahoe Dog isn’t a breed. It’s a lifestyle.”

Through Tahoe-inspired products designed for dog lovers, Tahoe Dog Co. captures the adventure, connection, and outdoor spirit that make the region a special place for both people and their four-legged friends.

This Month’s Feature: Geared for Games & Mind Play

This month, the Local Showcase highlights Geared for Games & Mind Play, a family-owned North Lake Tahoe business helping visitors create memories through unplugged play.

geared for games display at visitor information center

With locations in Tahoe City and The Village at Palisades Tahoe, Geared for Games offers board games, puzzles, books, toys, and gifts perfect for rainy lake days, cozy cabin nights, and family fun beyond the screen.

Whether you’re searching for a new game night favorite, a unique gift, or a way to bring everyone together, Geared for Games offers something for visitors of all ages.

Become a Featured Vendor

Interested in showcasing your business through the North Tahoe Local Showcase program? This partnership provides an opportunity to put your Tahoe-inspired products and services in front of thousands of visitors while increasing awareness of your brand and helping travelers discover local businesses.

To learn more about becoming a featured vendor, contact Cory at cory@northtahoechamber.com.

Monday, July 6, 2026

New Regional Partnership Brings Expanded Job Board Services Through the Truckee North Tahoe Jobs Collective

TRUCKEE and NORTH LAKE TAHOE, Calif. (July 6, 2026) – The Truckee Chamber of Commerce, North Tahoe Chamber, and Tahoe Prosperity Center have formalized a regional partnership to expand and strengthen workforce development efforts through the newly rebranded Truckee North Tahoe Jobs Collective. Building on the success of the Truckee Jobs Collective, the expanded Truckee North Tahoe Jobs Collective will leverage new regional partnerships, resources, and outreach efforts to better serve employers, job seekers, and communities throughout the greater Truckee-Tahoe region. 

“The Truckee Chamber of Commerce launched the Jobs Collective in 2019 to address one of the region’s most significant economic challenges: workforce recruitment and retention,” said Jessica Penman, Truckee Chamber president and CEO. “The platform has served as a centralized resource connecting local employers with job seekers throughout the Truckee-Tahoe region, so partnering with the North Tahoe Chamber and the Tahoe Prosperity Center to expand its ability to serve businesses and our local workforce was a natural next step.”

Key initiatives of the expanded platform include:

  • Rebranding and expanding the platform as the Truckee North Tahoe Jobs Collective
  • Increasing employer participation and job postings throughout the region
  • Enhancing workforce data and regional collaboration
  • Expanding marketing and outreach efforts to connect more job seekers with local opportunities
  • Developing workforce-focused programming, workshops, networking opportunities, and hiring events
  • Hosting two regional job fairs annually—one in Truckee and one in North Tahoe

The partnership represents a significant investment in the long-term economic health of the region. By helping local businesses attract and retain talent, the Truckee North Tahoe Jobs Collective supports business sustainability, workforce development, and a stronger local economy.

“Workforce challenges don’t stop at jurisdictional boundaries, and neither should the solutions,” said Derrick Martin, technical director of Tahoe Prosperity Center. “Tahoe Prosperity Center’s role is to connect partners around shared economic priorities, and this collaboration demonstrates what’s possible when chambers, employers, educators, workforce organizations, and public agencies work together to strengthen the regional economy. By aligning our efforts, we’re creating a more connected workforce ecosystem that benefits businesses, job seekers, and communities across Truckee and North Lake Tahoe.”

The collaboration brings together the expertise, resources, and networks of all three organizations to create a more comprehensive workforce development resource. The partnership also recognizes that workforce challenges cross organizational and jurisdictional boundaries and require regional solutions.

The Truckee North Tahoe Jobs Collective will continue evolving to meet the changing needs of employers and job seekers through innovative programming, expanded outreach, stronger employer engagement, and enhanced workforce resources that support the region’s future prosperity.

Employers and job seekers can post and find open positions at truckeenorthtahoejobs.com.

About the North Tahoe Chamber

The North Tahoe Chamber, whose purpose is to cultivate collaborative partnerships, serve as an engaging catalyst, and drive economic impact, has supported a vibrant business community and enhanced the quality of life for North Lake Tahoe residents and visitors since 1954. The Chamber’s priorities, developed in collaboration with the Business and Chamber Advisory Committee and the Kings Beach District Advisory Committee, include economic development, advocacy, business services, community vitality, visitor engagement, and workforce development to benefit local businesses and their employees. Using tourism revenues generated by the North Lake Tahoe Tourism Business Improvement District (NLT-TBID), these priorities are realized through robust member benefits. Learn more and become a member at northtahoechamber.com.

About the Truckee Chamber

The Truckee Chamber of Commerce is a member-driven organization representing more than 500 businesses and organizations committed to the economic vitality and long-term success of the Truckee region. Guided by its mission to make a positive difference in the community, the Chamber advances its work through three strategic pillars: Advocate for Business, Bolster Economic Vitality, and Cultivate Community Connection. The Chamber serves as a trusted voice for the local business community, advocating for policies and initiatives that support a healthy business climate and sustainable economic growth. Through workforce development programs, business resources, leadership development, community events, and strategic partnerships, the Chamber works to strengthen Truckee’s economy while preserving the community character and sense of place that make Truckee unique. By bringing together businesses, community leaders, nonprofits, and government partners, the Chamber helps create opportunities that benefit local employers, residents, and the greater Truckee-Tahoe region.

About the Tahoe Prosperity Center

Tahoe Prosperity Center is the only bi-state community and economic development organization serving the Lake Tahoe Basin. Our mission is to advance a connected and resilient economy across the Tahoe Basin that serves everyone through regional collaboration, community-led decisions, and a commitment to environmental stewardship. TPC convenes businesses, nonprofits, public agencies, educational institutions, and community leaders to align action around shared economic priorities. Through strategic partnerships and data-informed decision-making, we support entrepreneurship, workforce development, innovation, and regional initiatives that strengthen long-term prosperity for Tahoe’s communities, businesses, and environment.

Wednesday, July 1, 2026

Tahoe Literary Festival Opens Call for Submissions for 2026 Festival

Writers, educators, literary professionals, and creative thinkers are invited to help shape the 2026 Tahoe Literary Festival. Returning for its third year on Oct. 9–10, 2026, the festival celebrates the literary arts, creativity, and community on the shores of North Lake Tahoe.

Sponsored by the North Tahoe Chamber, the Tahoe Literary Festival is one of the events receiving 2026 TOT-TBID Dollars At Work funding. Chamber-sponsored events promote community vitality, environmental stewardship, and economic health throughout the region.

Hosted by the nonprofit Tahoe Literary Festival, the event brings together acclaimed authors, poets, publishers, industry leaders, and emerging voices for a weekend of inspiration, learning, and connection. Through engaging conversations and educational programming, the festival fosters creativity, cultivates community, and supports the literary arts throughout the Tahoe region.

The festival is currently accepting proposals for workshops, panel discussions, craft talks, author conversations, and sessions focused on the business of writing. Organizers encourage writers, educators, publishing professionals, and literary leaders to submit ideas for programming that will inspire and engage attendees.

Proposal submissions are open through July 10, 2026.

To learn more about the festival or submit a proposal, visit tahoelitfest.com.

Tuesday, June 30, 2026

North Lake Tahoe Truckee Leadership Program Celebrates 2026 Graduates

Exceptional group of emerging and established leaders recognized for their commitment to strengthening the region through service, collaboration, and civic engagement

NORTH LAKE TAHOE, Calif. (June 23, 2026) – This year, the North Lake Tahoe Truckee Leadership Program turned out 29 exceptional graduates representing a wide variety of industries, agencies, and organizations within the local community. Each participant who completed the award-winning program broadened their understanding of the region and its issues, challenges, and opportunities while developing and honing their leadership skills.

2026 Graduates:

Aimee Schaller
Alyssa Page
Brian Gillis
Brittany Shelton-Dooley
Bryce Grebitus
Carly McNiece
Cindy Peterson
Cory Caldwell
Cory M. Hoehn
Delsa Y. Cruz Roman
Devin Bradley
Faviola Alcocer
Hunter Dudley
James Bartlett
Jennifer Brost

Kelsey Wasilewski
Lauren Scott Fisher
Lorena Bacolla
Maria Beaton
Marina Gardiner
Maximillian Castellon
Melissa Schneider
Michael Phillips
Patrick Kratzer
Patrick Sheehan
Rebecca Meyerholz
Richard Homewood
Sara Schrichte
Shannon Decker

“Since 2004, the North Lake Tahoe Truckee Leadership Program has graduated over 500 local individuals who continue to challenge themselves, serve our community, and elevate the work of their employers,” said Kimberly Brown, North Tahoe Chamber executive director. “Over the past six months, the emerging leaders who participated in the 2026 program built and honed their leadership skills while finding new ways to give back, collaborate, and participate in civic engagement.”

This year’s program included the transformation of the class project component. Rather than developing hypothetical community projects, participants partnered directly with six local nonprofit organizations to work on real initiatives addressing current community needs. The new approach created immediate and meaningful impact, providing valuable support to Truckee Roundhouse, Friends of the Truckee Library, Tahoe Truckee School of Music, the Donner Summit Association, Kidzone Museum, and the Tahoe Truckee Workforce Housing Agency while allowing participants to experience firsthand the power of leadership in action.

Additionally, a sixth program day was added to connect participants with nonprofit leaders and showcase opportunities to serve on boards, committees, and volunteer initiatives throughout the region. This enhanced curriculum provided participants with a deeper understanding of how they can continue making an impact long after graduation.

“Our 2026 graduates join a growing network of leaders committed to making a positive difference in the North Lake Tahoe-Truckee community,” said Jessica Penman, Truckee Chamber president and CEO. “Their dedication and commitment to fully participating in the program demonstrated that leadership is most impactful when it moves beyond ideas and creates meaningful results that strengthen the region for everyone.”

Program leaders report the success of the program would not have been possible without the leadership and guidance of Autumn Lincoln, Kate Frankfurt, and Susan Giacobazzi, who helped facilitate the leadership development curriculum and inspired participants throughout their leadership journey. Special appreciation is also extended to the many community leaders, nonprofit professionals, and business executives, who generously shared their expertise and experiences. Their contributions helped participants gain a deeper understanding of the opportunities and challenges facing the North Lake Tahoe-Truckee region and reinforced the importance of collaborative leadership.

The North Lake Tahoe Truckee Leadership Program is a partnership between the North Tahoe Chamber and the Truckee Chamber of Commerce, with the Tahoe Truckee Community Foundation acting as fiscal sponsor managing the program’s financial administration and helping ensure its continued success.

Learn more about the North Lake Tahoe Truckee Leadership Program at tahoetruckeeleadership.com.

About the North Tahoe Chamber

The North Tahoe Chamber, whose purpose is to cultivate collaborative partnerships, serve as an engaging catalyst, and drive economic impact, has supported a vibrant business community and enhanced the quality of life for North Lake Tahoe residents and visitors since 1954. The Chamber’s priorities, developed in collaboration with the Business and Chamber Advisory Committee and the Kings Beach District Advisory Committee, include economic development, advocacy, business services, community vitality, visitor engagement, and workforce development to benefit local businesses and their employees. Using tourism revenues generated by the North Lake Tahoe Tourism Business Improvement District (NLT-TBID), these priorities are realized through robust member benefits. Learn more and become a member at northtahoechamber.com.

About the Truckee Chamber

The Truckee Chamber of Commerce is a member-driven organization representing more than 500 businesses and organizations committed to the economic vitality and long-term success of the Truckee region. Guided by its mission to make a positive difference in the community, the Chamber advances its work through three strategic pillars: Advocate for Business, Bolster Economic Vitality, and Cultivate Community Connection.

The Chamber serves as a trusted voice for the local business community, advocating for policies and initiatives that support a healthy business climate and sustainable economic growth. Through workforce development programs, business resources, leadership development, community events, and strategic partnerships, the Chamber works to strengthen Truckee’s economy while preserving the community character and sense of place that make Truckee unique. By bringing together businesses, community leaders, nonprofits, and government partners, the Chamber helps create opportunities that benefit local employers, residents, and the greater Truckee-Tahoe region.

Thursday, June 18, 2026

Restaurant Guide Connects Tournament Participants to Local Dining

Finding a great place to eat with the whole family just got easier. The North Tahoe Chamber has created a new Family-Friendly Restaurant Guide to help locals and visitors discover dining options that welcome kids, offer relaxed atmospheres, and make it simple to enjoy a meal together.

This guide was developed in partnership with the North Tahoe Public Utility District to support families and teams attending tournaments at the North Tahoe Regional Park. It provides clear, curated ideas on where to dine while in town—helping visitors navigate options during their stay and ensuring they can easily support local restaurants throughout high-impact event weekends. This effort is also a direct service to the business community that supports these tournaments.

From casual lakefront bites to hearty mountain favorites, the guide highlights restaurants across the region that go the extra mile for families—whether that means kids’ menus, flexible seating, or space to unwind after a day outside.

North Lake Tahoe’s dining scene reflects the diversity of the region itself, and this new resource makes it easy to find the right spot for every appetite and every adventure.

Looking for more ways to promote your business? Learn more here.

Family friendly restaurant guide to north lake tahoe

View as .pdf

Monday, June 15, 2026

Free Music on the Beach Concert Series Returns to Kings Beach for 20th Season

Full lineup of live music kicks off Friday, June 19

KINGS BEACH, Calif. (June 15, 2026) – For the 20th season, the popular Music on the Beach free concert series is returning to Kings Beach with a full lineup of live performances. Presented by the Kings Beach District with support from the North Tahoe Chamber, Music on the Beach features a wide range of musical genres all set against the stunning backdrop of North Lake Tahoe.

Beginning June 19, concerts are scheduled nearly every Friday (except July 3 and August 7) through September 4, 2026, starting at 6:30 p.m. Craft beer from Alibi Ale Works, wine from Truckee River Winery, and local food vendors will serve from 6:00 to 9:00 p.m.

“Music on the Beach has been a signature event series in Kings Beach for 20 years, and we’re excited to welcome music lovers back for another great summer of live tunes, great food and drinks, and dancing on the beach,” said Darcy Parrillo, Kings Beach District Manager.

Kicking off the series on June 19 is Pacific Vibration, a premier independent reggae band led by singer-songwriter Kerry Wing of Pacifica, California. Rooted in authentic reggae rhythms and elevated by soulful, expressive vocals, the band delivers conscious, uplifting music with lyrics aimed to make a positive change in the world.

Concert goers are encouraged to use public transportation, walk, or ride a bike to the Kings Beach State Recreation Area. Thanks to support from the North Tahoe Community Alliance, the Lake Tahoe Bicycle Coalition will offer a free, secure bike valet for each event, making it easy and convenient to ride instead of drive.

Outside alcohol and pets are not permitted at Music on the Beach events. Volunteers are always needed (sign-up here), and concert or series sponsors are welcome.

Learn more about Music on the Beach and view the complete summer lineup here.

About the Kings Beach District

Operating as part of the North Tahoe Chamber, the Kings Beach District is focused on near- and long-term activities that build a robust foundation of support for economic vitality, community character, strong partnerships, and operational excellence in the Kings Beach downtown area.

About the North Tahoe Chamber

The North Tahoe Chamber, whose purpose is to cultivate collaborative partnerships, serve as an engaging catalyst, and drive economic impact, has supported a vibrant business community and enhanced the quality of life for North Lake Tahoe residents and visitors since 1954. The Chamber’s priorities, developed in collaboration with the Business and Chamber Advisory Committee and the Kings Beach District Advisory Committee, include economic development, advocacy, business services, community vitality, visitor engagement, and workforce development to benefit local businesses and their employees. Using tourism revenues generated by the North Lake Tahoe Tourism Business Improvement District (NLT-TBID), these priorities are realized through robust member benefits. Learn more and become a member at northtahoechamber.com.

Wednesday, June 3, 2026

North Lake Tahoe’s 31st Annual Clean Up Day Planned for June 6, 2026

Volunteers who help clean up Kings Beach, Crystal Bay, Tahoe Vista, and Carnelian Bay are invited to the after party with live music and free tacos at Tahoe Backyard

KINGS BEACH, Calif. (June 3, 2026) – Volunteers are invited to participate in the 31st annual North Lake Tahoe Clean Up Day on Saturday, June 6. Coordinated by the Kings Beach District with support from the North Tahoe Chamber, the community clean up will take place from 9:00 a.m. to 12:00 p.m. in Kings Beach, Crystal Bay, Tahoe Vista, and Carnelian Bay.

Registration will take place at Tahoe Backyard (8428 Trout Avenue) in Kings Beach beginning at 9:00 a.m., where participants will be given bags and gloves, and directed to clean up a specific area.

“Our annual Clean Up Day typically attracts over 100 volunteers who want to help beautify our community and demonstrate the care and pride we all take in the place we call home,” said Kings Beach District Manager Darcy Parrillo. “It’s an essential piece of our Destination Stewardship initiatives, and a fun day together.”

Once bags are full, volunteers may leave them at any corner in Kings Beach and truck crews will pick them up until 1:00 p.m. Trash collected in Crystal Bay, Tahoe Vista, and Carnelian Bay will only be picked up along Hwy 28.

Volunteers are invited to the Clean Up Day After Party at Tahoe Backyard from 12:00 to 3:00 p.m. for live music, connection, a watercoloring opportunity by Chickadee Art Collective and complimentary tacos from Lumbre, as well as aguas frescas from Dulce Gula.

Participants are encouraged to learn more and complete a liability waiver online in advance here.

About the Kings Beach District

Operating as part of the North Tahoe Chamber, the Kings Beach District is focused on near- and long-term activities that build a robust foundation of support for economic vitality, community character, strong partnerships, and operational excellence in the Kings Beach downtown area.

About the North Tahoe Chamber

The North Tahoe Chamber, whose purpose is to cultivate collaborative partnerships, serve as an engaging catalyst, and drive economic impact, has supported a vibrant business community and enhanced the quality of life for North Lake Tahoe residents and visitors since 1954. The Chamber’s priorities, developed in collaboration with the Business and Chamber Advisory Committee and the Kings Beach District Advisory Committee, include economic development, advocacy, business services, community vitality, visitor engagement, and workforce development to benefit local businesses and their employees. Using tourism revenues generated by the North Lake Tahoe Tourism Business Improvement District (NLT-TBID), these priorities are realized through robust member benefits. Learn more and become a member at northtahoechamber.com.

Tuesday, May 26, 2026

Advertising Opportunity: Reach Festivalgoers at the 2026 Gamblers Run Music Festival

Local businesses have an opportunity to connect with thousands of visitors during the 4th annual Gamblers Run Music Festival, taking place July 23–25, 2026 at the Crystal Bay Casino.

This year, festival organizers are creating a 16-page Festival Guide that will serve as the go-to resource for attendees throughout the weekend. The pocket-sized booklet will feature festival information, artist spotlights, schedules, and event details, with approximately 4,000 copies expected to be distributed during the three-day event.

With anticipated attendance of 1,000–2,000 guests per day, the Festival Guide offers a unique opportunity for local businesses to increase visibility among visitors and community members attending one of the region’s signature summer music events.

Advertising opportunities are available at multiple price points, making participation accessible for a variety of business types and budgets.

Businesses interested in advertising in the 2026 Gamblers Run Festival Guide can contact:
Sam Shear
Email: Samdshear@gmail.com
Phone: 224-345-1137

Monday, May 18, 2026

Join the Team: Now Hiring for Two Impactful Roles

The North Tahoe Chamber is growing, and we’re looking for passionate, community-minded individuals to join our team in supporting the businesses, events, and experiences that make North Lake Tahoe a vibrant place to live, work, and visit.

Whether you’re an experienced relationship-builder who thrives on connecting with local businesses or someone who enjoys hands-on event operations in an energetic outdoor setting, we currently have two exciting opportunities available in Kings Beach.

Chamber Specialist

The North Tahoe Chamber is seeking a full-time Chamber Specialist to provide essential engagement support to drive member satisfaction and retention. This role coordinates membership activities, responds to member inquiries, and supports the execution of member-focused programs and events.

Learn More and Apply

Event Operations Assistant – Music on the Beach

The North Tahoe Chamber is also seeking a reliable, detail-oriented Event Operations Assistant to support the successful execution of our beloved Music on the Beach summer concert series. This is a 10-week live music series held on Friday evenings, bringing together residents and visitors for a vibrant community experience on the shores of Lake Tahoe.

This role is ideal for someone who enjoys hands-on event work, is comfortable with light technical setup, and thrives in a collaborative, outdoor environment.

Learn More and Apply

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100 North Lake Blvd.
Tahoe City, CA 96145

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